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Item #:
196704099
Strategic Innovation Management. Joe Tidd, John Bessant, (Paperback)
Item #:
196704099
XCD 248
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Product Details
- Innovative organizations grow twice as fast, both in employment and sales, as those that fail to innovate. The social benefits of innovation are even greater. This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors. The text has been designed to be fully integrated with the Innovation Portal at https: //www.johnbessant.org/the-innovation-portal/, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.
| Book format | Paperback |
| Fiction/nonfiction | Non-Fiction |
| Genre | Business & Investing |
| Publication date | April, 2014 |
| Pages | 448 |
| Reading level | Professional & Vocational |
| Subgenre | Structural Adjustment |
| Series title | No Series |
| Edition | global Edition |
| Publisher | John Wiley and Sons, Inc. |
| Original languages | English |
| Language | English |
| Educational level | College |
| Is collectible | N |
| Binding type | Perfect Binding |
| Recording time | 0 min |
| Retail packaging | Single Piece |
| Assembled product dimensions (l x w x h) | 7.30 x 0.70 x 9.20 in (18.5 x 1.8 x 23.4 cm) |
| Assembled product weight | 1.6 lb (730 grams) |
| Bisac subject heading | Business & Economics |
Product Description
Strategic Innovation Management. Joe Tidd, John Bessant, (Paperback)
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Answer: The book is authored by Joe Tidd and John Bessant. -
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Answer: The book is available in paperback format. -
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What additional resources are included with the book?
Answer: The book integrates with the Innovation Portal, offering teaching resources, case studies, and tools.
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XCD 248
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Features & Benefits
- Discover the key to accelerating growth in your organization.
- Learn to manage innovation effectively across various sectors.
- Benefit from a practical, evidence-based approach.
- Access extensive additional resources through the Innovation Portal.
- Perfect for students in business studies and management courses.
- Join the ranks of innovative organizations that thrive.
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