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Business Communication Today (13th Edition)
Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices.
Business Communication Today (13th Edition)
Item #: 3968749

Business Communication Today (13th Edition)

Item #: 3968749
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Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices.
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What Stands Out

Comprehensive Coverage
Offers extensive insights into modern business communication practices, equipping readers with essential tools and strategies to communicate effectively in various professional settings.
Real-World Examples
Incorporates practical examples and case studies, ensuring learners can relate theoretical concepts to real-world business scenarios, enhancing their understanding and application of communication skills.
Interactive Learning
Includes engaging activities and interactive content, fostering a hands-on approach to learning that encourages students to practice and refine their communication skills actively.

Product Details

Get the 13th Edition of Business Communication Today, a comprehensive guide to effective communication in the workplace. Shop online now at Ubuy Antigua and Barbuda.
  • Highly integrated text that blends new topics such as social media seamlessly with traditional business concepts
  • Addresses the ever-changing technology and its impact on modern business practices
  • Focuses on mobile connectivity and the skills needed to succeed in the workplace
  • Flexible text suitable for all readers seeking to master necessary business skills
  • Clear and fluid chapter organization that develops and reviews major concepts
  • Available with MyBCommLab for online homework, tutorial, and assessment
Publisher Pearson
Publication date January 3, 2015
Edition 13th
Language English
Print length 672 pages
ISBN-10 9780133867558
ISBN-13 978-0133867558
Item Weight 3.16 pounds (1.43 kg)
Dimensions 8.6 x 1.2 x 11 inches (21.8 x 3 x 27.9 cm)

Who Should Buy?

Suitable For
  • Business Students

    Students studying business communication will gain essential skills and knowledge applicable in real-world scenarios and workplace situations.

  • Professionals

    Working professionals can enhance their communication strategies, improving workplace relationships and overall efficiency in their roles.

  • Instructors

    Instructors can use this textbook as a comprehensive resource for teaching effective communication techniques in business courses.

Not Suitable For
  • Casual Readers

    Individuals looking for light reading may find the content dense and overly academic for casual interests.

Product Description

Business Communication Today (13th Edition)

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Customer Questions & Answers

  • Question: What is the focus of Business Communication Today 13th Edition?

    Answer: The focus of Business Communication Today 13th Edition is on the inherent connection between recent technological developments and modern business practices.
  • Question: What traditional business skills are addressed in the text?

    Answer: The text addresses timeless business skills such as listening, presenting, and writing.
  • Question: Is an online assessment program available with the text?

    Answer: Yes, an online homework, tutorial, and assessment program called MyBCommLab is available with the text.

Communications Editorial Review

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