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LOreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May
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Elevate your hair care routine with EverPure Sulfate Free Purple Shampoo & Conditioner that hydrates and neutralizes brassy yellow to orange tones.
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Product Details
- Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
- Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
- For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
- Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
| Product Dimensions | 2.96 x 2.23 x 7.48 inches (7.5 x 5.7 x 19 cm); 8.5 ounces (240.98 grams) |
| Item model number | 071249395349 |
| UPC | 071249395349 |
| Manufacturer | L'Oreal - Hair Care |
| Item Form | Cream |
| Hair Type | Color Treated |
| Scent Name | Violet & Thyme |
| Other Special Features of the Product | Paraben-Free |
| Product Benefits | Hydrating |
| Suitable Hair Color | Reddish Blonde |
| Brand Name | L'Oreal Paris |
| Age Range Description | Adult |
| Global Trade Identification Number | 00071249395349 |
| Model Number | 071249395349 |
| Manufacturer Part Number | ZMX02476 |
| Manufacturer | L'Oreal - Hair Care |
| Liquid Volume | 6.8 Fluid Ounces |
| Number of Items | 1 |
| Item Weight | 241 Grams |
| Item Dimensions | 2.96 x 2.23 x 7.48 inches (7.5 x 5.7 x 19 cm) |
| Unit Count | 6.8 Fluid Ounces |
| Material Type Free | Sulfate Free |
| Active Ingredients | Salicylic Acid, salicylic_acid |
| Recommended Uses For Product | Color-treated,Blonde Hair |
Dangerous Goods
To avoid the delay in customs clearance process for Dangerous Goods, the shipment shall be opened at our warehouse facility to check the severity of hazardous components. Please see the list of Dangerous goods here.
Who Should Buy?
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Blonde Users
Ideal for individuals with blonde hair seeking to reduce brassy tones and enhance their natural highlights.
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Bleached Hair
Perfect for those with bleached hair looking to maintain a cooler blonde shade and minimize yellow undertones.
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Highlighted Brown Hair
Beneficial for users with brown highlighted hair to keep tones vibrant and prevent unwanted brassiness.
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Curly Hair Types
Curly hair users may find this shampoo drying, affecting the definition and hydration of their curls.
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Untreated Hair
Individuals with no color treatment might not need toning products, potentially leading to purple tinting on their hair.
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Sensitive Scalps
Those with sensitive scalps may experience irritation, as some ingredients intended for toning can be harsher.
Product Description
Customer Questions & Answers
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Question:
What is L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo designed for?
Answer: L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is specifically formulated to combat unwanted brassy tones in blonde, bleached, silver, or brown highlighted hair. The purple pigments neutralize yellow and orange undertones, resulting in a cooler, more vibrant hair color. This shampoo is an ideal choice for individuals looking to maintain their color-treated hair's freshness and brightness while also ensuring that their hair remains healthy and manageable. Using it regularly can enhance the overall shine and color of your hair. -
Question:
Is this shampoo suitable for all hair types?
Answer: Yes, L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is suitable for various hair types, especially those that have been color-treated. Its sulfate-free formula ensures that it cleanses gently without stripping essential moisture, making it perfect for dry or damaged hair. Whether you have fine, medium, or coarse hair, you can benefit from its toning properties. Incorporating this shampoo into your routine can help you achieve a more balanced and healthy appearance while extending the life of your hair color. -
Question:
How often should I use the brass toning purple shampoo?
Answer: It is recommended to use L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo once a week or as needed, depending on your hair's brassiness. Overuse can lead to a violet tint if applied excessively. The best practice involves assessing your hair color and adjusting the frequency. For individuals with significant brassiness, using it twice a week may be beneficial, while those with minimal brassiness can stick to once a week. Consistency allows for effective brass-removal and color maintenance. -
Question:
Can I use this toner shampoo on natural blonde hair?
Answer: Yes, L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is effective for natural blonde hair as well. It helps maintain the cool tones of blonde hair by minimizing the appearance of brassy yellow hues. Natural blondes often encounter brassiness due to environmental factors, such as sun exposure and minerals in water. Regular use of this shampoo helps preserve your hair's natural brightness and shine, allowing you to enjoy vibrant blonde locks without frizz or dullness. -
Question:
Does this shampoo contain sulfates?
Answer: No, L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is formulated without sulfates. This makes it a gentler cleaning option for color-treated hair, providing cleansing benefits while maintaining moisture. Sulfates can strip color and moisture from the hair, leading to dryness and damage over time. By using a sulfate-free option, you can ensure that your hair remains hydrated and healthy while effectively toning down unwanted brassiness. -
Question:
What results can I expect from using this shampoo?
Answer: Using L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo regularly can lead to visibly cooler, brighter, and more vibrant hair. Many users report a noticeable reduction in brassiness after the first few washes, as the purple pigments help neutralize unwanted yellow tones. Continued use can enhance color longevity and overall hair health, leaving it looking radiant and well-cared-for. This is particularly important for individuals with blonde, bleached, or highlighted hair who want to maintain color integrity. -
Question:
How do I use the brass toning purple shampoo effectively?
Answer: To use L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo effectively, wet your hair thoroughly and apply a generous amount. Massage it into your scalp and hair, focusing on the mid-lengths to ends, and leave it on for 3–5 minutes before rinsing thoroughly. For best results, follow with a conditioner from the EverPure line to add moisture. Adjust the leave-on time based on desired toning; longer application can lead to more noticeable results. Always conduct a patch test to ensure it works well for your hair. -
Question:
Are there any side effects to using purple shampoo?
Answer: L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is generally safe for most users; however, some may notice a temporary violet tint on very light or porous hair if overused. To avoid this, follow the usage instructions and adjust frequency as necessary. Always monitor how your hair responds, and if you experience any adverse effects, try reducing the frequency or consult with a hair care professional. This helps ensure you get the toning benefits without compromising your hair color integrity. -
Question:
Is L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo cruelty-free?
Answer: Yes, L’Oreal Paris is committed to producing quality hair care products without animal testing, including the Sulfate Free Brass Toning Purple Shampoo. This makes it an ethical choice for consumers who prioritize cruelty-free products in their hair care routines. By using products that align with ethical standards, you can maintain your beauty regimen while supporting brands that respect animal welfare, providing peace of mind alongside effective hair care. -
Question:
Where can I buy L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo?
Answer: You can purchase L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo at Ubuy in Antigua and Barbuda. Ubuy offers a convenient online shopping experience and special deals on hair care products. By selecting Ubuy, you ensure that you get authentic products along with easy access to a vast range of beauty items catered to your specific needs.
L'Oreal Paris Shampoos 071249395349 Editorial Review
**** The L’Oréal Paris EverPure Sulfate Free Brass Toning Purple Shampoo emerges as a leading contender in the realm of purple shampoos, particularly for individuals with blonde, bleached, silver, or highlighted hair. Many users rave about its ability to effectively neutralize unwanted brassiness, leaving hair with a more vibrant and cooler tone. Customers have reported a noticeable difference in their hair's color treatment after only a few uses, with many attributing It as an essential part of their hair care routine. One of the standout features of this shampoo is its sulfate-free formula, which allows it to cleanse hair without stripping away moisture or color, a common concern among users of other products. Many users appreciate the shampoo’s lightweight feel, creamy Consistency, and rich lather, which enhance its usability and efficiency in even distribution. The delightful fragrance has also been frequently highlighted, providing an enjoyable, salon-like experience during each wash. While most users express satisfaction with its results, there are a few caveats to Consider. Some feedback indicates that it may not replace premium purple shampoos, and the color can make the shower area messy. Certain individuals also noted that it might require moderation in use—many find using it every other wash yields the best results, preventing a greasy feel. Overall, L’Oréal Paris EverPure Sulfate Free Brass Toning Purple Shampoo is widely regarded as a valuable and affordable solution for maintaining color-treated hair, assisting users in achieving the desired vibrancy between salon visits. **
Customer Reviews & Ratings
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5 Star
72%
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4 Star
15%
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3 Star
8%
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2 Star
2%
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1 Star
3%
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Pros
- Effectively neutralizes brassy tones, enhancing vibrancy.
- Sulfate-free formula preserves hair moisture and color.
- Rich lather and good Consistency for even distribution.
- Pleasant fragrance similar to salon products.
- Great value for the price compared to competitors.
Cons
- Requires moderation in use to avoid greasiness.
Product Price History
Important information
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Features & Benefits
- Neutralizes brassy yellow and orange tones for beautiful blonde and silver hair.
- Hydrates and moisturizes color-treated hair with a gentle formula.
- 100% sulfate and paraben-free, ensuring no harsh chemicals.
- Vegan formula with no animal-derived ingredients or by-products.
- Recommended use of 2-3 times a week for best results.
- Backed by L'Oreal Paris innovation for top-quality hair care.





















